/Brand Lead & Executive Creative Director,
SEA, APAC & MEA - FMCG, Tech & Purpose Brands
/AI Creative Director + Director
/Studied Generative AI at Oxford + ‘AI for Marketers’ from 100xEngineers
/JURY - Spikes Asia (Integrated) + Creative Circle Awards (Digital) + Le Book Connections
(AI Category)
MIHIR
DHAIRYAWAN
“Bridging the world of ai with hi (Human ideas)”
clients
GOOGLE, SAMSUNG, Unilever, P&G, Nestle, Mondelez, McDonald’s, heineken, Abbott, AWARE, audi, Castrol, Citibank, Bharat Petroleum, IDBI Bank, J&J, Perfetti Van Melle, RedFM, IDEA Telecom, PETA, SCWO, Zee TV, Scoot Airlines, Emirates Airlines, Coca-cola
work
AI Creative Director + Director (Content Showreel)
Screening for cervical cancer, one period at a time.
The untold story of Nisha that everyone needed to hear.
CANNES LIONS - LIA - D&AD - ONE SHOW - SPIKES ASIA - ADFEST - ADSTARS - GONGS
If unhealthy choices like smoking raise your insurance premiums, shouldn't healthy choices - like quality sleep - bring them down?
An idea that saves you from yourself.
Some superheroes wear capes, some wear sarees.
CANNES LIONS - ONE SHOW - SPIKES ASIA - ADFEST - PR ASIA - GONGS
Stop it now or face it forever.
CANNES LIONS - ONE SHOW - SPIKES ASIA - ADFEST - GONGS
Record it to report it.
CANNES LIONS - D&AD - ONE SHOW - SPIKES ASIA - ADFEST - GONGS
When you look at yourself, what do you see?
Celebrate new beginnings.
CONCEPTUALISED THE BIG IDEA FOR CADBURY
ABBY GOAFEST - ADFEST - APPIES - GLOBAL MARKETING EXCELLENCE AWARDS - AME
Where Care Lives.
SPIKES ASIA - ADFEST
Strategy + Creative for McDonald’s Next ‘Menu Hacks’ Campaign.
Don’t become part of it.
CANNES LIONS - SPIKES ASIA - ADFEST - GONGS
The World’s First Social Campaign at 30,000 feet.
EFFIES - MARKETING EXCELLENCE AWARDS - AME - MARKIES
Nothing to hide here.
CONCEPTUALISED THE GLOBAL CAMPAIGN FOR CLEAR SHAMPOO
Care Lives On.
CANNES LIONS - SPIKES ASIA - ADFEST - ONE SHOW
When imagination met performance.
BANANA X PAPAYA
We’ve all heard of #FOMO. Even #JOMO. But have you heard of #TOMO?
Contact me for brand-building assignments
mihir.dhairyawan@gmail.com
+65 83999857
#23-08 Regent Residences,
1091 Serangoon Road,
Singapore - 328190.